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Let's Get SERIOUS

OUR VISION

We envision a world where plastics aren’t filling oceans, aren’t killing wildlife, and aren’t contaminating our food supply.

This means reducing our reliance on single-use plastics, limiting the production of virgin plastics, and reusing plastics that are currently in circulation.

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OUR PURPOSE

Today, only 9% of plastics are recycled due to infrastructure and cost constraints.
 

By increasing demand for Post-Consumer-Recycled (PCR) plastics, we can help generate a circular economy and limit the production of new plastics.

OUR MISSION

We’ll make it easy for people to go further on their personal sustainability journey by offering a strong, stretchy, affordable PCR alternative to traditional virgin plastic Trash Bags.

Through both our products and our brand, we will inspire and encourage people to adopt a more sustainable lifestyle through simple, easy choices.
 

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Pounds of plastic diverted if we all switched to PCR

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8 Gallons of H2o saved per box 

If every household in the U.S switched to PCR we could save..

Drinking water for  12m people

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0.17 Gallons of gas saved per box

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1.67 Pounds of coal not burned per box

Gas to fuel         100,000 cars

Gas to heat         50,000  homes

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